Designing a Digital PortfolioThe world has gone digital--which means that a paper portfolio is no longer good enough. These days, as a creative professional, you're expected to be able to show your work on demand--whether that means emailing it to a client, displaying it on a Web site, or delivering it on CD or DVD. This book shows you how. Using a combination of step-by-step instructions and inspiring examples, veteran authorCynthia Barontakes you through the entire process of designing a digital portfolio--from developing a concept and choosing a medium, to scanning work created with traditional materials; optimizing digitized art; repurposing digital material; creating a portfolio Web site, CD, or DVD; producing a portable portfolio; and avoiding technical pitfalls when digitizing, organizing, and delivering the final product. You'll also find loads of insights from the professionals who evaluate artist portfolios everyday--agency heads, art directors, and designers--plus handy checklists, a run-down of dos and don'ts, case studies, and tips. |
From inside the book
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... branding . Always on the lookout for good work , you're wondering who designs Williams - Sonoma's material . How can you find out ? Again , an advanced search can help to answer that question . To find out what firms have the company as ...
... brand communications , brand consultants , multi channel retailing , strategic design , corporate identity , logo design , collateral , annual reports , e - commerce , packaging , package design , online strategy , web strategy , web ...
... brand strategy to site architecture , design , and front - end development , Eleven approaches interactive design in the broader context of the overall brand experience . We pay close attention to how a brand's site will marry with its ...