Digital Labour and Karl Marx
How is labour changing in the age of computers, the Internet, and "social media" such as Facebook, Google, YouTube and Twitter? In Digital Labour and Karl Marx, Christian Fuchs attempts to answer that question, crafting a systematic critical theorisation of labour as performed in the capitalist ICT industry. Relying on a range of global case studies--from unpaid social media prosumers or Chinese hardware assemblers at Foxconn to miners in the Democratic Republic of Congo--Fuchs sheds light on the labour costs of digital media, examining the way ICT corporations exploit human labour and the impact of this exploitation on the lives, bodies, and minds of workers.
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accessed August activities alienation analysis argues audience commodity average billion call centre capital accumulation capitalist chapter class relations commodification companies concept contemporary context corporate social media create crisis critical Cultural Studies data commodities dialectic digital labour digital media division of labour employees employment exchange exchange-value exploitation Facebook factory forms of labour Foxconn Fuchs global Google human i^ek ibid ICT industry ICT manufacturing ideology Indian software industry information society labour-power Marx Marx«s Marxist media and communication mobile mode of production necessary labour needs Negri neo-liberal notion object Occupy movement organization outsourced phones platforms play Political Economy productive forces profits prosumer relations of production result role SACOM share shows Silicon Valley slave slavery Smythe Smythe«s social media social movements social relations software engineers specific stress structures surplus labour surplus value targeted advertising technologies transformed Twitter unpaid use-value users YouTube