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Introduction to the Corporate Planning System
The Need for Corporate Planning
Step i Determine the Objective
17 other sections not shown
achieve action affect profits alter answer areas assumed become better Board calculations capital cent per annum Chapter close company's competitors complete consider constraints continue contribution corporate planner corporate planning costs course decide decision determine difficult Director dividend effect employees errors example executives existing expected fact factors failed figures five fixed follows forecast future give given going growth happen important improve increase industry investment less means method moral necessary objective occur one's organization past perhaps plant possible practical prepared present probably problems profit target question reason record result revision rise satisfy selling share shareholders Stage Step suggested taken task techniques term trends unit volume yield